For a multitude of reasons, the proper packaging for your coffee product matters a great deal. Finding the optimal packaging solution could lower your operating costs and increase sales, a recipe for success in a nutshell if ever there was one. Additional advantages with ePac flexibles come in the form of sustainability, marketing options and smart packaging choices.
Excellent Packaging Solutions
With custom coffee bags, your company has the opportunity to design a package that has impressive functionality. Both oxygen and moisture creeping into a coffee bag can destroy freshness and reduce customer satisfaction. This will result in poor feedback from consumers and fewer repeat customers. One way to avoid this is through the use of degassing valves that allow the release of carbon dioxide without letting in oxygen.
The use of high-barrier films also helps to lock in freshness. Custom bags come in a variety of shapes and sizes that appeal to consumers. Your company can select gusset bags or stand-up pouches or rollstock for coffee and tea. You can also choose to add several features that improve the appearance and enhance customer convenience:
- Resealable closures such as zippers
- Tear notches for easy opening
- See-through windows for product viewing
- Puncture resistant bags
- Recyclable packaging materials and films
You can also reduce your investment risk by taking advantage of minimum order quantities. This gives your company the ability to order low-print runs that are suitable for new products or seasonal offerings. Until recently, this practice was often too costly for most small companies
You might also want to try custom sachet packaging for your product. This option works well if you wish to provide the look of premium packaging in a small amount suitable for sample sizes or travel situations. This choice allows new customers to try out a different product or brand without spending too much. These containers also have many of the same features as larger sizes.
Great Marketing Tools
Whether your passion is coffee or some other area of interest, superior packaging allows you to illustrate your vision to consumers. With frozen food packaging for small business owners, you can use the bright graphics of digital printing to attract new customers, while making sure the product remains fresh. Packaging for frozen foods must withstand the harsh environment of the freezer while having some important features:
- Remain easy to fill and seal
- Keep out moisture
- Stay strong and durable
- Remain resistant to other substances
No matter your product, vibrant colors spreading throughout the packaging work to draw attention in small shops, bigger stores and online. You can also use the packaging in other ways to market to your customers. You can tell a story in words or in pictures to explain the uniqueness of your product. You have the opportunity to offer rewards to loyal customers; with no penalty for small orders, you can experiment with new products.
Small businesses can now compete with larger companies when it comes to premium packaging. Now is the chance to find out how ePac flexibles can help your company grow.
Read more…