Shamshera has earned an unpleasant distinction. Out of the many big-budget Hindi films that were released in 2022, it has emerged as the most disastrous of all. Despite some movies failing at the box office and registering losses, some were fortunate enough to make at least Rs. 50 crores or go beyond that. Nonetheless, it could not save them from being labeled as monumental flops. On the other hand, Shamshera outdid even this performance, and it is unlikely that it will manage to even attain a Rs. 50 crores lifetime collection.
Indeed, it is true! Despite its much hyped pre–release, the movie’s weekend run was nothing short of disappointing and has caused a stir in the film industry. On Sunday, the film grossed an abysmal Rs. 11 crores*, an amount even lower than its lowest projections. This has resulted in another miserable instance of critical failure for both Yash Raj Films and Ranbir Kapoor – two highly reputable names in the business – which is unfortunate, given the fact that Shamshera is a far superior product compared to its predecessors Thugs of Hindostan and Besharam.
The film currently stands at Rs. 31.75 crores* and it won’t be surprising if Monday collections are to the tune of mere Rs. 3-4 crores. This would mean that at best Rs. 10-12 crores more would be added to the film’s total and post that there would be a bit of residual footfalls that would trickle in. As a result of this, while Rs. 40 crores would be crossed, Rs. 45 crores lifetime would be a challenge and Rs. 50 crores pretty much impossible. This is indeed the saddest story of 2022 so far and one just hopes that this is the last that one has heard on these lines for the rest of the year too.
*Estimates. Final numbers awaited
Note: All collections as per production and distribution sources
