As the number of Instagram users continues to soar, the quest for maintaining high-profile and stardom status has grown increasingly challenging. Compounding this challenge is Instagram’s ever-evolving algorithm, which poses a formidable hurdle for those aiming to safeguard their fame.
In 2023, Instagram introduced several algorithm changes, culminating in the unveiling of “SMT” or “Saw It On My Timeline.” But what exactly is Instagram’s SMT, and how can it work in your favor?
1. Develop a Content Calendar
Consistency is key on Instagram. Even if your content may seem repetitive, regular posting can help you gain attention. To aid in this, Instagram offers the content calendar feature, allowing you to schedule various types of posts, including photos, videos, and live streams.
2. Optimize Your Bio
Your Instagram bio serves as your initial impression. Craft a compelling and informative bio that entices users to follow you and comment with SMT on your posts. Include links to your other social media platforms, brand-specific hashtags (or general ones if you’re not a business), and a brief introduction about yourself.
3. Boost Reach with Ads
For instant popularity, consider investing in paid advertising. Every cent spent on this endeavor can be worthwhile. You can set up paid ads through Facebook Ads Manager, offering you a range of options to target your desired audience based on their interests, buying habits, age, gender, and more.
4. Leverage Instagram Stories
Instagram Stories are your best friend when it comes to enhancing your Instagram strategy with SMT. Share a multitude of stories, including images, videos, and links to your website, if applicable. Make use of stickers, location tags, and relevant hashtags to engage your audience consistently.
5. Share Visually Appealing Content
Aesthetics play a pivotal role on Instagram. To attract SMT tags and comments, master the art of capturing visually stunning images and short video clips. Mimicking the trend of beautiful posts of people, places, pets, or even unusual objects can help you garner thousands of likes and comments.
6. Harness the Power of Hashtags
You can include up to 30 hashtags in an Instagram post. Research relevant hashtags related to your content. Avoid using unrelated hashtags, as they may attract followers who quickly lose interest.
7. Collaborate with Influencers
Fame attracts fame. If your contributions to the community or your products stand out, consider collaborating with established Instagram influencers. Such partnerships can lead to numerous SMTs, along with increased views, likes, comments, and shares.
8. Engage with Comments and DMs
Responding to comments and direct messages boosts your engagement rate, validating your followers and encouraging them to return to your profile consistently.
9. Give Shoutouts
Acknowledge loyal followers by giving them shoutouts in your posts. Tag them and watch your follower count grow as others want to join in.
10. Share Memes
Memes can be a lifesaver when you’re short on content ideas. However, be cautious not to post offensive memes in this era of cancel culture. Stay updated on the latest meme trends.
FAQs
Q: What is the best strategy for posting on Instagram?
A: Three key strategies for Instagram posting are:
- Posting at the optimal times.
- Avoiding excessive posting.
- Staying aligned with current trends.
Consistently following these strategies will improve the visibility of your posts.
Q: Is there an SEO for Instagram?
A: Yes, SEO principles can be applied to Instagram. Utilize appropriate hashtags, geo-location tags, and SEO-optimized captions in your bio and posts to enhance your content’s discoverability.
Conclusion
With millions and billions of users on Instagram, don’t be daunted; view it as an opportunity for growth. This platform offers a playground for experimentation, enabling you to redefine success through niche shifts, hashtag variations, and creative captioning. Embrace Instagram’s potential and adapt your strategies to flourish in the ever-evolving landscape of social media stardom.
