Ranbir Kapoor’s long–awaited comeback to the cinema has not been well–received as the box–office collections have not been impressive. On Friday, the movie earned Rs. 10.25 crore and saw a modest growth of Rs. 10.50 crore on Saturday, resulting in a two–day total of Rs. 20.75 crore. However, the hoped–for growth on Sunday was nowhere to be seen. According to estimates, Shamshera has brought in somewhere between Rs. 10.75 to 11.25 crore, bringing its total opening weekend gross to Rs. 32 crores.
Throughout the weekend, the trend was not favourable, with hardly any increase in numbers from Friday to Sunday. As it is a mass film, it was expected to generate more profits on Sunday; however, its almost–flat trend is an unmistakable signal of the viewers’ lack of appreciation. It seems like the film’s theatrical run has ended prematurely in the first three days, which is an occurrence that has become commonplace during the pandemic period.
When judging its success at the box office, Shamshera’s performance can be labelled nothing short of a disaster. However, the studio is likely to suffer only minimal losses due to its prior deals for the sale of digital and satellite rights. Ranbir Kapoor’s debut in the action genre failed to attract its targeted viewers, with multiplex theatres across the nation remaining barren throughout the opening weekend.
Despite the costs associated and its genre, Shamshera should have earned at least a weekend collection of Rs. 50 crore, however, it has not even come close to achieving this amount. Since the release of the movie, it has underperformed and has not had the opportunity to compensate for the missed opening due to its negative reception by the viewers.
