Ram Setu the much anticipated movie starring the famous actor Akshay Kumar finally premiered last Friday, October 27. Thanks to the celebration of Diwali – a Hindu festival commemorating victory of light over darkness – Ram-Setu was in theaters for an extended weekend domestically and internationally. Back home, it did decently well despite some stiff competition from other films, but overseas it was less than impressive. Overseas opening day earnings registered less-than-stellar numbers; disappointing some people who had waited so long for this release date which turned out to be just another Hollywood blockbuster wannabe with shoddy production values in disguise.
In this news article, we discuss how Ram Setu has done domestically since it opened. Collecting just around USD 650K [Rs. 5.37 cr.] over its extended weekend, there is a lot of concern among investors and businessmen looking to invest in the Indian Cinema Industry. For example, films like Doctor G (USD 700K) or Raksha Bandhan (USD 700K) are outperforming the business of Ram Setu during the same time period – which raises major concerns about whether or not there will be enough money coming in for future productions from these movie studios; highlighting an unfortunate shift away from these types of movies that people might actually want to watch.
Looking over the overseas numbers for Ram Setu, it becomes clear that in most areas, the film did not perform as well as expected. For example, looking through the numbers collected from America alone – this is a country where one would expect to make about $10-15 million rather than just $1.79 million – shows that it was definitely unsuccessful there too. This trend followed suit in other countries; with very little progress made until now. In addition, looking at future releases tells us that due to more appealing films being released soon (such as Bollywood and Hollywood), chances are good that this movie will no longer make money overseas either.
Ram Setu Overseas Box Office at a glance
U.S.A – 1.79 crores
Canada – 70.83 lacs
U.K and Ireland – 71.02 lacs
Australia – 37.85 lacs
New Zealand – 20.62 lacs
