We all know how important is guest posting. As we are digging deep and deep into digital marketing, google is making it’s algorithm strong. We should keep the pace up by submitting guest posts. But the sad reality is, lot’s of people don’t know about it. Did you know, we can increase website traffic with the help of guest posting? If not, let’s explore How to Increase Website Traffic Through Guest Posting Sites, how to find those sites and other aspects.
Let’s start by understanding the real meaning of a Guest Post. It’s just posting an article or a content on other website in order to gain traffic and ranking on SERP.
Who Your Customers Are & Where are they?
You must determine who actually your customers are. Let’s suppose if you have a baby care products. You customers or target readers/audience would be women, especially women that are not too much old. So in this case you would be guest posting on a website where women visits regularly, blogs that they love to read, blogs about how to take care of a baby (if I go in depth).
You can easily guest post on websites that women visits regularly and grab their attention. By doing so, your referral audience will be converted to organic audience (if your articles or blogs are worth reading and excellent).
Engaging Content will be a Good Step
Always try to write an engaging content which is informational. It should be worth reading. Try to share your own life experiences, real life talk, recent news and findings on the topics. This will have an high impact on your potential audience.
Some example of good engaging content would be:
- Starting off by introducing about you and your website.
- Be clear about the topic & try to give them a vision to think
- Personal Branding is an plus point
- Don’t forget to add the website link on the correct and suitable anchor text.
Alternatively you can also hire content writer service providers with good experience, to make things super easy.
Being Unique is the Way to Go
There are other guest posts on the websites too, but by making yourself stand out is the key. You should aim to keep thye article unique from what other posts. By being unique I am focusing on writing style, not plagiarism (although plagiarism is also an important part).
Understand it by examples:
- Making an attractive titles
- Adding high quality images that are relevant
- Write content by telling interesting stories
- Make short paragraphs and add bullet points
- You can also use info-graphics, charts & graphs.
Add a CTA
A CTA is must when it comes to divert the traffic from a website. It is the best way you can earn traffic from a website in which your potential customers or audience exists. CTA means Call To Action. It creates a hook with your audience and direct them to take an action.
How to create a hook?
– Provide some offers to your users
– A/B testing can be done
– You should personalize your CTA
Some best CTA words could be – Limited, Offers Ends, Reserve Your Spot, Grab Now, Have a Look, Hurry, Exclusive and much more.
Always Stick to the Area of your Excellence
You should always stick to the area of your expertise. Let’s say if your niche is fitness. Then you should be guest posts around the health & fitness niche. Don’t try to fit in every niche which is irrelevant.
Always look out for websites with good amount of traffic and Authority always. This will help your website to grow fast. One can also use the Google Search Operator to find the website related to your niche.
To find high authority guest posting sites, you can use Google Search Operators. Let’s suppose your niche is Health. Then you can use Search Operators like:
“submit a guest post” health
“contribute to” health blog
“guest post guidelines” health
“accepting guest posts” health
“write for us” wellness
“health guest post” submission
“submit an article” health
“become a contributor” health
“guest author” health
“health blog” + “guest post opportunities”
These were the 10 Google Search Operator for finding guest posting sites related to health niche.
Conclusion
That’s it. If you have more questions then make sure to comment below. We will try to answer them. Also make sure to read all the points thoroughly, as all of them are important and they will help you to better understand what a guest post is and how you can increase website traffic through guest posting.